Audemars Piguet Announces Joint Sponsorship Of Art Basel

Visitors to Art Basel in Hong Kong, Basel, and Miami Beach, China will have the opportunity to explore the world of legendary Swiss watchmakers, and to master masterpieces of modern and contemporary art.

   Since its establishment in 1875, Audemars Piguet has continuously explored the point of integration between art and craft. The brand was born in Brassus in the Jurassic Valley of Switzerland and thrived in this cradle of fine watchmaking. To this day, Audemars Piguet is still managed by the founder family. This independent business model allows the brand to inherit the standard of excellence, creativity and innovation. Regardless of the design concept or production method, each Audemars Piguet watch has a unique temperament. In terms of creative inspiration and complex machinery, it fully reflects the timeless style and strong personal color.

   As a global co-sponsor and the ‘Time of Art Basel’, Audemars Piguet will appear at the 2013 Basel Art Fair and participate in all exhibitions in Hong Kong, Basel and Miami Beach, China. The brand also deliberately set up the Art Collectors Lounge, presenting a well-planned watch exhibition, allowing visitors to immerse themselves in the world of Brassus, the birthplace of the brand, and examine the local superb craftsmanship. The exhibition draws on the brand’s past art events around the world and a tour to celebrate the 40th anniversary of the famous Audemars Piguet Royal Oak series. The unprecedented touring exhibition, titled ‘From Avantgarde Design to Today, From Avantgarde to Icon’, traveled through five major cities in 2012, including Park Avenue Armory in New York City, and Tokyo Palace in Paris ( Palais de Tokyo), Milan Triennale Museum (Triennale) and Beijing Ullens Center for Contemporary Art (UCCA). Audemars Piguet plans to organize more special projects and events with leading artists during the Basel Art Fair 2013.
   Speaking of the latest cooperation plans, Acting Chief Executive Officer François-Henry Bennahmias said, ‘Art Basel is the world’s top exhibition of modern and contemporary art, and we are very happy to work with the organizer to launch this partnership. , Haute horlogerie and art have many similarities, for example, both are committed to improving their skills, excellence and innovation. Audemars Piguet interweaves art and craftsmanship, and integrates the traditional skills of watchmakers with the extraordinary vision of artists. We look forward to building closer ties with the evolving contemporary art world and maintaining long-term relationships with Art Basel. ‘
   Art Basel director Marc Spiegler said: ‘We warmly welcome Audemars Piguet to be part of Art Basel. Audemars Piguet’s forward-looking and creative ideas coincide with the spirit of our exhibition.’


The Masterpiece That Shocked The Watch Industry The World’s First High-performance Concept Watch

This masterpiece that shocked the watch industry comes from the ID series concept watch created by Cartier. It first launched an ID ONE in 2009. This avant-garde concept watch combines a variety of new materials. And innovative technology, realizing the whole life cycle without adjustment and accurate travel time, this breakthrough once caused a huge sensation in the industry.
A major ID Two concept watch released by Cartier this year can be described as an upgraded version of the previous ID ONE. The two letters of the Cartier ID watch represent Innovation and Development respectively, which is exactly the concept that this series of concept watches uphold.
Left is ID ONE, right is ID TWO
The first watch in the series was the Cartier ID One, which had already met the public as early as 2009. There were 8 major innovations at the time: 1. No adjustment required; 2. No lubricant required; 3. Hardness comparable to diamond Carbon crystal materials; 4. Ceramic microcrystalline glass (Zérodur) hairspring; 5. ADLC amorphous diamond-like carbon coating; 6. Impact-resistant niobium titanium alloy; 7. Escape fork to remove ‘ruby’; 8. DRIE silicon crystal Integrated micro-etching technology. The Cartier ID Two concept table introduced this time has made 4 major innovations on the basis of ID One.
Cartier ID One Concept Watch
1. Polysilicon transparent ceramic integrated vacuum case, nanotechnology gasket, vacuum status can be maintained for 10 years
In order to be able to maintain the vacuum for a long time, Cartier uses Ceramyst’s innovative polysilicon transparent ceramic to make the completely transparent Calibre de Cartier case. The case is the key to maintaining the vacuum inside the watch. The case consists of only two parts, reducing the necessary connection surface by 48%. Relying on its nano-shim and micro-porous material, it can keep the vacuum inside the case for at least 10 years.
This ID TWO has made 4 major innovations on its basis
2. Two sets of dual barrels with a power reserve of up to 32 days
Increase energy storage, improve transmission efficiency, and reduce energy loss. In order to achieve the above three goals, Cartier has comprehensively optimized every detail of the ID TWO concept watch. Compared with traditional watches, ID TWO power has increased by 30% and energy consumption has been reduced by 50%. Inside the Calibre de Cartier 42 mm case, the ID TWO concept watch has reached an amazing 32-day power reserve.
3. Glass fiber clockwork
Speaking of increasing energy storage, the first thing we thought of was to strengthen the power system. Increasing the number of barrels and increasing the length of the barrel are the traditional ways to enhance power reserve. Cartier ID TWO concept watch uses a variety of new technologies in the power system in order to achieve the purpose of increasing energy storage. ID TWO is equipped with two double barrels and uses for the first time a highly elastic glass fiber as the mainspring. To reduce friction, Cartier replaced it with an ultra-thin, non-porous, transparent and extremely smooth polymer film. With traditional lubricants.
ID TWO Concept Watch
4. Variable speed differential
TID TWO’s differential device is very novel. The device can be divided into two layers, the lower gear and the upper planetary gear. The lower gear shaft meshes with the transmission wheel plate, and the gear plate meshes with the second wheel shaft. The upper part is composed of a large gear with an inward ring gear and a planetary gear mechanism. The inward ring gear tooth gear will not rotate, but only acts as a track. The shafts of the two planetary gears mesh with the teeth of the inner ring of the large gear, and the two disks mesh with the central shaft. The planetary mechanism revolves around the center while the two planetary gears rotate, and the planetary gear mechanism drives the minute hand. The speed of the lower gear of the differential device is fast, and the speed of the upper gear is reduced by a planetary gear mechanism. The rotation speed of the planetary gear mechanism is one revolution of 60 minutes, so a minute hand is mounted on the differential gear. In traditional watches, the gear (two wheels) that meshes with the mainspring is usually used as the split wheel, while the ID TWO gear that meshes with the mainspring has a slow speed and directly acts as the hour wheel, and is fitted with an hour hand.
The ID TWO concept watch is built in a vacuum case, which can be kept in vacuum for 10 years.
From this, we can see that the clockwork output of ID TWO watches is slower than traditional watches (the gear connected to the clockwork is directly used as the time wheel). The output energy of the clockwork per unit time is lower than that of traditional watches. Important shifting effect, the actual energy use efficiency is higher than traditional watches. In addition, the gears of ID TWO watches are made of carbon-coated silicon. This material is 60% harder and 70% lighter than steel. These parts can reduce friction to five times that of steel and copper. one. The unconventional gear train layout, unique differential device, and the help of new materials have increased the energy transmission efficiency of ID TWO watches by 10%.
ID TWO Concept Watch
The Cartier carbon crystal celestial tourbillon is the first watch to be mass-produced according to the ID ONE concept. Which deeply reflects the ion etching technology (DRIE) process, integrated molding escapement system, etc. have been applied to the ID ONE concept table, and after a reliable verification, laid the foundation for the mass production of concept technology. It can be seen that conceptual design is a leader and practitioner of scientific and technological progress, and the practical application of conceptual design is not trivial. This watch will be officially announced in 2013 at the International Haute Horlogerie Salon, limited to 50 pieces.


Cartier Grade Pasha Seatimer Jewellery Watch

Although this line is tough and well-defined, it is a watch that shows the toughness of mature people. But maverick women also like this watch design. Gold and black rubber (information, quotes) are at the same time contrasting with diamonds, making the watch domineering. The ‘king size’ in the chronograph makes the watch itself more eye-catching and eye-catching. This is a classic that perfectly combines sports style with jewellery watches.

Car Cartier Pasha Seatimer watch, a large size of 42.5 mm in diameter, surrounded by diamonds on the bezel, a precious chronograph.

4The large size of 42.5 mm in diameter, and the bezel is set with diamonds all around, making a precious chronograph. The design of many details of this watch makes women more admired. In terms of color, it blends contrasting K gold and black, and individual women prefer this visual impact. The chronograph buttons and crown are made of black ceramic and decorated with ‘clou de Paris’, echoing the sides of the bezel.
The strap also inherits the two-tone style, with black rubber links in the gold diamond chain. All of these collections show the strong style of the watch. The self-winding movement frees women from mechanical pain, with a power reserve of 42 hours and a total diamond weight of 11.4 carats, which can indeed attract the attention of many women.


Hollowing Craft: A Glimpse Of The Beauty Of The Movement

Hollowwork is a time-honored art of watchmaking. Only craftsmanship and ingenuity can be used to hollow out a movement without flaws, and it will not be perfect Run to make any compromises and concessions.
   Hollowing-out process means hollowing out the plate, bridge or other components of the movement to show its unique beauty. This tricky process requires extreme patience and superb skills to show the rich structure of the skeletonized movement in a clear and transparent space, while ensuring impeccable mechanical operation.
   After completing the design of the hollow pattern, the craftsman first drilled small holes with a fine drill, and then went deep into the small saw for sawing. In tabulation terms, this type of saw is called a ‘boc fil.’ The engraving work takes tens of hours. The master of craftsmanship needs to maintain a high degree of attention when removing the metal in the hollow part, and carefully achieve a delicate balance between the beauty of the hollow perforation and the perfect travel time.
   After that, the craftsman performed surface processing on the hollowed out parts one by one, chamfered and polished the cut surface of the bridge plate, processed the satin side, and finally polished the grooves with pearls. In this long process, each process is performed manually, requiring professional experience and skilled craftsmanship. Therefore, the hollow-out process of a movement with a large complication watch alone can take more than 120 hours to complete.


Advanced Starter Watches Three 30,000 Yuan Daily Watch Recommendations

For how to choose a watch for daily wear, we must consider both the daily practicality and the expression of personal taste of the watch. Perhaps watch friends can choose some advanced models of ordinary brands, or consider entry-level watches of high-end brands. However, today’s watch house wants to recommend to you high-end brand entry-level watches for table friends with a budget of about 30,000. Entry-level high-end brand watches can not only meet daily needs, but also enhance their taste.
Panerai LUMINOR series PAM00773

Product model: PAM00773
Domestic public price: ¥ 34700
Watch diameter: 44 mm
Movement type: manual mechanical
Movement model: P.6000
Case material: AISI 316L polished stainless steel
Water resistance: 100 meters
Watch details: 316L stainless steel for high corrosion resistance. The dial features large Luminous hour markers in Panerai’s iconic style. The only decorative element is the OP logo on the dial. The watch is equipped with a P.6000 manual winding movement, which can provide a three-day power reserve. The back of the case uses a dense bottom technology to enhance the security inside the watch.

Cartier RONDE DE CARTIER series WSRN0002

Product model: WSRN0002
Domestic public price: ¥ 32700
Watch diameter: 42 mm
Case thickness: 9.7 mm
Movement model: 1847 MC
Case material: Stainless steel
Water resistance: 100 meters
Details of the watch: The iconic design of the Croisière de Cartier series is the engraved dial, Roman numerals, crown-shaped gemstone winding crown, and traditional minute track. This model follows the classic design of its series. What sets it apart is the black digital bezel of this sports watch. This bezel is made of ADLC carbon coating, which has strong wear resistance. On the silver-plated dial, the sword-shaped hands and Roman numerals complement each other, which is quite retro, and a calendar display window is set at 3 o’clock. The water-resistant depth of this watch is about 100 meters, which combines sports and elegance.

IWC Portofino IW356501

Product model: IW356501
Domestic public price: ¥ 33600
Watch diameter: 40 mm
Case thickness: 9.5 mm
Movement type: automatic
Movement model: 35111
Case material: Stainless steel
Water resistance: 30 meters
Watch details: iwc / 6210 /
Watch Comments: IWC Portofino series watches are also IWC entry-level series, is one of the most popular IWC entry-level watches. The silver-plated dial with signature willow-shaped hands and a date display at 3 o’clock add to the watch’s usefulness. The watch is equipped with a caliber 35111, which can provide a power reserve of 42 hours. The back of the watch is compact and stable.
Summary: The three daily watches recommended to you above, the basic functions are sufficient to meet daily needs, the overall design style is also simple and atmospheric, coupled with a reasonable price, I hope everyone can enjoy the watch home recommended today Three elegant and simple daily watches. (Picture / text watch home Wu Fengqi)


Introduction To Vacheron Constantin Platinum Skeleton Minute Repeater

Vacheron Constantin Platinum Skeleton Minute Repeater
Qijiang Shidanton’s technology for high-complex watches is an endless storytelling. From simple to complex, several watchmaking processes must be combined to meet the requirements of the VC family. Collectors are eager for this slim platinum skeletonized minute repeater, which is limited to 15 pieces worldwide. The hollow-out decoration part is a very good expression of the wisdom of the craftsmen. Through the carvings and patterns on the dial, we can clearly see the movement of the internal movement. In order to ensure the absolute perfection of the hollow-out decoration, the magnifying glass in the hands of the watchmaker will check To even a metal part that is one-tenth the thickness of the hair. The 37 mm diameter case is made of rare 950 platinum. It uses the ALL-OR-NOTHING mechanical technology invented in 1720 to ensure the accurate operation of the minute repeater. The two hand-made timepieces in the 1755 movement The difference in pitch is only five degrees, and the timepiece sound is low and round.


Do You Understand The Value Of The Watch? Let’s Explore The Charm Of Time Scales

Although it is said that the main purpose of wearing a watch is no longer to watch the time, as a time measurement tool, functionally, the design and presentation of the time scale is still very important. I like it or not, or it is not suitable for me. The time scale as an important part of the appearance still has a great impact. Its placement angle, proportion, and shape design need to be carefully designed, because every detail is delicate and particular Place. However, the time scale may not be equal to the scale. These are two different concepts. The biggest difference between the scale and the time scale is that it is more detailed and accurate. It is a time mark that further divides the time into two parts. Roman time scales, Arabic numeral time scales, bar time scales, and point time scales are common time scales, but their appearances have unique charm and their respective visual functions, and they are infallible for thousands of miles. Everyone has their own preferences, so of course, when choosing a watch, they will tend to favor the style they prefer.
Roman numeral time scale
   The Roman numeral time scale with strong retro charm is a unique personality, with a sense of mystery, without losing its elegant and elegant temperament. Roman numeral time scales give people a profound cultural connotation, and want to explore the feelings. The three words ‘I’, ‘V’, and ‘X’ became all components of the Roman numeral time scale. Whether the 4 o’clock position in the Roman numeral time scale is ‘IIII’ or ‘IV’ has actually been controversial. Europeans emphasize craftsmanship and limited production, while Americans emphasize simple design and should be easy to manufacture, so Europeans I like to use ‘IIII’, and Americans like to use ‘IV’, this detail can be seen in various watch brands. Roman numerals can be retro as well as modern. In retro watches, its appearance is often aimed at highlighting the simplicity of the design; in modern-designed watches, exaggerated shapes make the watch’s personality unique and unique. And the classic retro time scales will bring a classic taste to the watch. Classical elements will be full of modern and artistic sense on the simple dial, and can form a perfect match with the track minute dial, just like the breath of the pocket watch era. Come.

Cartier Tank W5310022

Athens sailing series 1533-150-3 / 43
Arabic numeral time scale
   When it comes to Arabic numbers, no one is new. Because when we were young, we first learned about Arabic numerals, as well as the misunderstanding of the inventor of this number when we were young. It was not invented by the Arabs, but by the ancient Indians. Now it has become a universal counting symbol in the world. People have a natural sensitivity to numbers. The numbers are concise and unique, which is very easy to identify, because the biggest feature of Arabic numeral time scales is intuitive. Arabic numerals are engraved on the dial, which has a strong visual expression, giving people a unique aesthetic enjoyment and unexpected feeling. Among the many watch brands, Breguet’s full-bodied, slightly tilted Arabic numeral time scales are the most impressive. Breguet not only makes the time scales compliant, but also becomes a typical design element of the Breguet brand. , Simple but not simple Arabic numeral time scales are full of pleasing visual orientation.

Breguet Classic 9087BB / 29/964

Zenith Pilot’s Watch 11.2430.4069 / 21.C773
Time scale
   Bar-shaped hour markers, named after their shape, present a refined and simple design style for the watch, gracefulness and lightness have become the biggest charm of simple bar-shaped hour markers, and the thickness of the bar will also be based on the style of the watch. Design definition. On the dial, the vertical bar-like time scales, like fine needles, show a sense of sharpness, rigor, and exquisiteness; the sword-shaped time scales give a full and dynamic movement; and the thicker ends with the same width at both ends The target shows a steady, heavy, and deep meaning. The combination of dots, lines, and bar elements flowing down in time is like traces of footsteps left behind, but it will not be covered by wind and rain, but will become a clear witness of the years.

Vacheron Constantin 81180 / 000P-9539 watch

Patek Philippe Chronograph 5496P-015

Omega Seamaster 231.1.422.21.03.003 watch
Point-like time scale
   The point-like time scales give people a rhythmic beauty, visually and give people a sense of comfort, because they will be arranged in an orderly manner according to different directions. Compared with the bar-shaped time scale, the simple beauty of the point-shaped time scale will be upgraded again. Although the orderly sense of order is easy to fall into rigidity and dumbfounding, but different forms of presentation may bring different effects. Sometimes the dot-shaped hour markers are inlaid with diamonds. The diamonds are used instead of the hour markers, and the sparkle jumps above the dial, which is also a finishing touch. Sometimes the use of different decorative presentations intersperses the application to make the whole more personalized and more personal. The entire watch is dynamic.

Jacques D’Elegance 8 Series J014503270

Oris Diving 733 7720 4051-07 5 21 02 watch

Omega Seamaster watch
Personality time scale
   In addition to the four types of time scales commonly mentioned above, there are also some brands that do not use common sense to design very creative time scale watches. Subverting the beauty of traditional personality, injecting fresh blood into the field of watchmaking. There are also dial watches without time scales. Maybe the designer thinks that the highest state of simplicity is ‘none’ when creating. In the presentation of time scales, whether it is exaggerated design or individual creativity, it shows that time scales have an important weight on the dial, so designers will make a lot of fuss on the time scales.

Jaeger-LeCoultre date 3413406 watch

Girard Perregaux The Chamber of Wonders
Summary: The time scale on the dial is equivalent to the features of a watch. The value of a watch is not high, and it must be the presentation of the features. The time scale affects the ‘beauty’ of the watch, so do you understand the value of the watch?


Kazuki Nakajima Waterproof One Hand

Oris celebrates the first appearance of the Japanese racing driver Kazuki Nakajima in the F1 season, and specially introduces a limited edition of the Kazuki Nakajima calendar week. The design concept of this watch comes from the Williams FW30 racing car of Kazuki. The transparent glass case back can see the Oris red automatic dial; on the strap, the F1 unique tire rubber embossing is used, but this is not enough. The layered three-dimensional gap on the dial is also borrowed from the breathing holes of the Kazuki racing helmet.
Test ‘driving’:
Fuller wrists are more suitable for wearing this watch, at least not because of the curved shape of the rubber strap. It is very surprising that this watch also has a professional water resistance of 100 meters. With this additional function, at least you don’t have to worry about taking it off when swimming.


Buddhism Posture’ Seems To Be Invincible In The World

The posture of the ‘Buddha Department’ seems to be indisputable and enjoyable, but some people say that sometimes it takes a little ‘AQ’ spiritual life to be better. The seemingly indisputable ‘Buddha’ posture also has its charm, simple and casual but extraordinary temperament, so today I recommend some simple and very temperament watches, I hope everyone will like it.

Baume & Mercier Chrysmer Series M0A10313

Product model: M0A10313
Domestic public price: 15900
Watch diameter: 31 mm
Case thickness: 8.15 mm
Movement type: automatic
Movement model: ETA 2892
Case material: Stainless steel
Water resistance: 50 meters
Watch details: TETRA BERLIN series 491

Product Model: 491
Domestic public price: 16900
Watch diameter: 29.5 mm
Case thickness: 6.3 mm
Movement type: manual mechanical
Case material: Stainless steel
Water resistance: 30 meters
Watch details: 24.17
Case material: Stainless steel
Water resistance: 30 meters
Watch details: montblanc / 55442 /

Watch review: The stainless steel case features typical Montblanc straight lugs, a new unique bezel and curved sapphire crystal, Roman numerals and traditional track minute scales, highlighting the classic Montblanc watchmaking model. The unique metal texture of the stainless steel material makes the watch curve more beautiful and smooth, the black elegant style, highlighting the delicate taste, simple but not losing temperament.

To sum up: ‘Someone laughs at me too crazy, I laugh at others.’ Everyone has a life and aesthetic style that suits them. Do yourself well, even if you are ‘Buddha’, you can have elegance and happiness.


Audemars Piguet Audemars Piguet Hong Kong Basel Art Exhibition

AUDEMARS PIGUET, the global partner of Art Basel in the second year, is pleased to announce that at the Art Basel in Hong Kong from May 14th to 18th, 2014, presented by famous French designers A new exhibition area designed by Mathieu Lehanneur and the latest creations by Austrian video artist Kurt Hentschläger. Lehanneur’s innovative design draws inspiration from Le Brassus, the birthplace of AUDEMARS PIGUET, in the Vallée de Joux, and its layout complements Hentschläger’s projected video works to perfectly set out many historical and historical Contemporary watch masterpieces, including six new Royal Oak offshore 42mm watches.

Design of AUDEMARS PIGUET Art Basel in Hong Kong

Mathieu Lehanneur’s imaginative design is inspired mainly by science, nature and technology. In this new design concept, Lehanneur uses the latest resin and fiber molding technology to cast a rock shape found in one of Europe’s original and remote forest areas, the Jura Valley, where AUDEMARS PIGUET originated. Lehanneur uses the type of ancient Swiss rocks to explore themes related to nature, and then creates his own new version, as if to recreate one of Europe’s most remote and challenging landscapes in his work without leaving humans behind No trace of activity. Lehanneur’s casting resin and mineral molding will be placed in the AUDEMARS PIGUET exhibition area, and will bring the precipitous natural landscape of the brand’s birthplace to various Basel art exhibitions worldwide in 2014.
AUDEMARS PIGUET also invited Austrian video artist Kurt Hentschläger to produce a new film for the Art Basel this year, which will be displayed on three screens in the brand exhibition area. Hentschläger has focused on time-based media, lighting and sound creation for more than 30 years. The film he produced for AUDEMARS PIGUET depicts the fascinating scenery of his earlier visit to the Jura Valley. This film shows the coexistence of natural environment and technology, explores how to inspire and influence each other, and appreciates the stunning scenery that has profoundly influenced the history of the AUDEMARS PIGUET brand and the development of precision watchmaking technology with a new perspective and perspective.
AUDEMARS PIGUET deliberately selected a series of masterpieces with a long history and modern timepieces as the focus of the brand exhibition area. This exhibition will review the history of the famous Royal Oak Offshore 42mm watch and other important works of the brand from the 19th century to the present. Visitors also have the opportunity to observe the craftsmanship of the watchmaker and the fine polishing process of each AUDEMARS PIGUET watch at the scene to bring a unique experience. Commenting on the new collaboration, Olivier Audemars, a great-grandson of the board member of AUDEMARS PIGUET and one of the company’s founders, said: ‘We are delighted to be working with two outstanding artists. Mathieu’s innovative VIP room design and Kurt’s fascinating film work both highlight The true spirit of AUDEMARS PIGUET, and let us bring the essence of the Jura Valley to Hong Kong, Basel and Miami in 2014. ‘
Mathieu Lehanneur said, ‘My inspiration comes from nature and technology, and the possibility of presenting both in a design way. In this project, I hope to deepen the ore found locally by using the latest technology. The inspiring landscape of the Jura Valley, which deeply affects the brand’s history and exquisite craftsmanship, is brought to three continents. ”Kurt Hentschläger added:“ The focus of this video, the wonderful experience of traveling and exploring the Jura Valley has made my life unforgettable. The coexistence of nature and technology Deeply attracted me. ‘
Following the Art Basel exhibition in Hong Kong, the AUDEMARS PIGUET exhibition area will be moved to the Art Basel exhibition area from June 19th to 22nd, 2014, and then appear at the Art Basel exhibition in Miami Beach from December 4th to 7th, 2014.