PARMIGIANI and POMELLATO join hands with POMELLATO for a top-level marriage about exquisiteness. Parmigiani has solemnly announced the establishment of a new cooperation relationship with the famous Italian jewelry brand POMELLATO. The combination of corporate extraordinary expertise will redefine the look of women’s watches.
PARMIGIANI and POMELLATO have chosen to join hands. Both parties will uphold the same excellent craftsmanship, the same independent spirit, and the unremitting pursuit of the beauty of creativity.
Both PARMIGIANI and POMELLATO demonstrate excellence with high-quality craftsmanship and meticulous attention to detail. This strong combination perfectly combines the strengths of both parties: Parmigiani’s expertise in process technology, POMELLATO demonstrates unconventional creativity, allowing the watch’s elegant appearance to embrace the brilliance of jewelry. This collaboration will surely produce many amazing works in the future, paying tribute to women without reservation and satisfying their diligent and elegant pursuit.
A similar fate from the story of Milan and Fleurier
The combination of PARMIGIANI and POMELLATO is logical, because both brands have the spirit of change that does not fall into the same category. The establishment of POMELLATO in Milan in 1967 was an exciting historic moment. Jewellery has always been considered a very traditional and conservative industry. Jewellery has always been regarded as a status symbol. Most of the time it is hidden in the boudoir, and people basically only pay attention to the monetary value of jewelry. However, POMELLATO boldly challenged this tradition: introducing the concept of ‘ready-to-wear’ which was then worn out in the fashion industry into the jewelry industry. The jewellery immediately turned into a striking accessory, won people’s cherishment, became daily wear, and matched with clothing according to personal mood or personality. POMELLATO, who challenged stubborn conservative views, declared that ‘the safe is not the home of sexy jewellery’ and used it to win the shining favor of the goddess of success. As time goes by, the POMELLATO product series is becoming more and more abundant, always keeping abreast of fashion and trends, and finally accumulating a heritage: continuous exploration of new and unique. POMELLATO can be called a pioneer. It always takes the lead to change, lead the trend, and become a vane that everyone is following.
PARMIGIANI and POMELLATO establish new partnership to redefine the look of ladies’ watches
Look at PARMIGIANI again. In 1996, PARMIGIANI was established in Waldtravel, Neuchâtel. Although the environment, conditions and challenges faced by Parmigiani are different from those of POMELLATO, they have shown the same courage in their commitment to innovation. At that time, the technologically advanced watchmaking industry prevailed in purchasing finished movements or parts from third-party companies, then decorating them, packaging them in standard cases, and marking the brand mark on the bottom of the dial. Over time, ‘watchmaking’ has gradually reduced to a ‘design’ practice, focusing only on whether the work is beautiful or not, a brand that can escape this stereotype. As a result, the exquisite craftsmanship of the watchmakers who had laid a solid foundation for the watchmaking industry was pushed behind the scenes, and was ‘monopolized’ by only a few watch machinery companies. PARMIGIANI abandoned this approach, restored the superb craftsmanship of watchmakers and made it the cornerstone of the development of the PARMIGIANI brand. The whole process is carried out in two aspects: First, based on the brand’s unique restoration art, Parmigiani regards watchmaking knowledge as the core element of brand development. The founder of the company, Mr. Michel Parmigiani, is a genius restorer. With his rich experience, he unveiled the century-old secret of watchmaking technology. Based on this, he worked tirelessly and refined his skills to create the same excellence and beauty. Contemporary works.
Secondly, PARMIGIANI chose the road of completely independent production, which is a difficult road, but also a necessary road. Thanks to the financial support of the Sandoz Family Foundation, less than a decade, or through acquisitions, or new construction, Parmigiani owns one of the industry’s top manufacturing plants. The brand’s complete watchmaking system today-a fully integrated professional skills center. In this way, PARMIGIANI chose to follow the challenging path of ‘original originals and originals’, at all costs, to break through the rules and break the rules. Today, the brand has mastered the entire production process of the watch, from the smallest parts to the most complicated wheel train; from the most creative draft design to the assembly and decoration of the finished product. This is an important moment shared by Parmigiani and Pomellato: Pomellato in Italy is the only jewelry brand in the world whose headquarters directly controls its own manufacturing plants.
Capri TONDA 1950 POMELLATO rose gold case with turquoise dial and diamonds, simple design and smooth lines
Now a unique and brand new bridge of cooperation has been established between Milan and the mountains of Neuchâtel. Today’s PARMIGIANI and POMELLATO have a lot in common: both companies have full control over their business, they have the same strict quality standards, they also pay attention to details, and they also innovate in an eclectic manner. This innovation respects watchmaking. , The manufacturing tradition of the jewelry industry, but not stubborn.
TONDA POMELLATO series
By PARMIGIANI, an elegant and pure female watch, the dial is accompanied by the brand mark of POMELLATO, which meticulously and meticulously interprets the sincere work of the marriage of two companies from Fleurier and Milan. First, which PARMIGIANI watch to choose to reflect the characteristics of this Italian jeweller? The Tonda 1950 became a logical choice. First of all, as the iconic model of PARMIGIANI, the Tonda 1950 can represent the essence of the brand, and even its name itself is a reasonable reason-1950 was the year of birth of Michel Parmigiani. Secondly, this ultra-thin watch with diamond-encrusted female models has a simple design and smooth lines, leaving necessary space for new interpretations. Specifically, it can be transformed into a POMELLATO-style ‘look’. All of the Tonda Pomellato series are rose gold models: rose gold is the ultimate choice to convey a feminine atmosphere, and it is also the iconic material of this Milanese jeweller; the newly designed hands and hour markers also use rose gold. This new collection includes four dial appearances, each of which is carefully embellished with jewelry.
TONDA 1950 POMELLATO rose gold case beige dial, low-key and elegant, more style
Arabesque wind Tonda Pomellato
There are four models in the Tonda Pomellato series, three of which are inspired by the Arabesque series (‘Arab arabesque’ style) of POMELLATO, which is characterized by rose gold-shaped ‘Arab arabesque’ hollow patterns inlaid with colored gems, creating A transparent look and feel.
Watches are often characterized as flat and opaque. If you want to reflect this swirling ‘Arabic’ pattern on your watch and reproduce the delicate light and dark reflection effect-the chiaroscuro effect, the only medium that can achieve this nuanced effect is the dial. . PARMIGIANI’s professional dial manufacturer Quadrance et Habillage successfully reproduced this ‘Arab arabesque’ pattern through two independent processing steps, using a surface protective coating process called épargnage. First, the entire surface of the dial is subjected to high-brightness opalization. In the second step, screen-printed stickers were superimposed on the milky surface, and these stickers showed the pattern of arabesque vines. Then a second sandblasting process was performed, this time including all surfaces not covered by the sticker. After the above process, the area ‘protected’ by the sticker is milky white (as indicated by the process name), and the second treatment process makes the remaining surface sandblasted. Thanks to Quadrance et Habillage for the clever craftsmanship, the Arab arabesques obtained in the end are extremely smooth, but shining, and the light is vividly reflected, which is comparable to the real jewelry effect created by superimposing gold and gemstones.
Arabian arabesque TONDA 1950 POMELLATO rose gold case graphite black dial with diamonds and lugs in a stylish tone, low-key luxury
The ‘Arab Arabesque’ Tonda Pomellato watch is available in beige and graphite. The former is available with or without diamonds, and the latter has four lugs and diamonds.
Capri Tonda Pomellato
The fourth model of the Tonda Pomellato collection is inspired by the Capri collection of Italian jeweller POMELLATO and pays tribute to the typical Mediterranean colors of Capri, a paradise island on the coast of Naples. Capri jewelry uses Capri’s most iconic color-emerald blue, with colorless crystals to create a transparent effect, reminiscent of the deep azure blue grotto (Blue Grotto).
TONDA 1950 POMELLATO Rose Gold Case Beige Dial with Diamonds, Elegant and Luxurious
The Capri-style Tonda POMELLATO watch expresses this mood very delicately through the delicate emerald blue dial. Emerald gem cutting is a challenging technical task, because a stable surface must be found to avoid the natural roughness of the gem. At the center of the ‘Full setting’ case, the emerald blue dial shines-‘Full setting’ means that the bezel and lugs are set with diamonds. Therefore, it can be said that the “Shadow and Darkness” feature, which marks the success of the POMELLATO Capri jewelry, is perfectly reproduced on this watch....
BIG BANG caviar series breaks the limit of black ceramics, creating a new Hublot BIG BANG rose gold caviar and catfish caviar, 5N rose gold and stainless steel with a bezel of 36 diamonds, a luxurious trend Strikes again.
Hublot creates the ultimate luxury of caviar and rose gold
The BIG BANG caviar series can be described as a famous brand. The unique iconic design of black caviar originating from millions of dollars made black ceramic caviar one of Hublot’s best-selling lists once it was launched in 2011. In 2013, the new rose gold caviar / catfish caviar naturally inherited the classic: the 41mm diameter perfectly interprets the elegant contours, and the cutting, chamfering and polishing processes make the watch bloom like a million dollar caviar black diamond.
The watch’s self-winding mechanical movement HUB1112 and the calendar pane at 3 o’clock have undoubtedly attracted the attention of watch collectors. The lustrous gold or silver calfskin strap is sewn on black natural rubber, which makes the charm of the wrist infinitely exuded, while making the skin feel extremely comfortable and durable. The 42-hour power reserve and 10 standard atmospheric pressure waterproof depth add a bright color to the ‘caviar’.
Hublot creates the ultimate luxury of caviar and rose gold
346.PX.0880.VR (5N Rose Gold)
346.PX.0880.VR.1204 (5N rose gold diamonds)
346.SX.0870.VR (stainless steel)
346.PX.0870.VR.1204 (steel bezel set with 36 diamonds)
Case BIG BANG Caviar-Diameter 41mm-5N Rose Gold or Stainless Steel
Bezel 5N rose gold or stainless steel, polished square cut decoration
5N rose gold or stainless steel with 36 diamonds (set with diamonds)
6 5N rose gold or titanium H-screws, countersunk, polished and locked
Table mirror Sapphire mirror with anti-reflective coating on the inside and outside, black highlight Hublot logo at 12
Lugs black synthetic resin
Crown 5N rose gold or stainless steel with HUBLOT logo
Case back 5N rose gold or stainless steel with sapphire mirror, anti-reflective coating on the inside
Sapphire mirror with anti-reflective treatment on the inside
Water resistance 10 standard atmospheric pressure, about 100 meters underwater
Dial Ceramic 5V rose gold or rhodium PVD coating
Hands Polished, skeletonized, black nickel-coated
Movement HUB1112 automatic winding movement
Calendar pane Ladder pane at 3 o’clock
Number of parts 62
Number of jewels 21
4 Hz (28,600 times / hour)
Power reserve 42 hours
Strap Black or 5N Rose Gold Calfskin Stitched Black Natural Rubber
Buckle Stainless Steel Folding Clasp-Stainless Steel Fold and Galvanized Coating
5N Rose Gold Folding Clasp-Black PVD and Stainless Steel Folding, 5N Rose Gold Plating Coating
In the animal world, the python possesses the magic of ‘ever changing’, which represents the eternal regeneration ability. Just like the famous Italian watch brand Bulgari SERPENTI series, the transformation never stops, adding charm and taste to the wrist of every elegant woman wearing it. In 2017, Bvlgari added a new work to its SERPENTI series at the highly anticipated Basel Watch & Jewellery Fair. With a very practical buckling system, Serpenti’s new products can make the strap replacement easier and more convenient. With a stainless steel and rose gold case, it can be transformed into a diamond-set or no-set style. The wearer can match his most unique wrist SERPENTI according to different needs. Let’s take a look at the red stainless steel model as an example: (watch model: 10278SPS27C9SDL)
Perfect reproduction of python’s spirited posture
Over the years, Bvlgari has used countless new ways to interpret the dynamic posture of pythons, allowing gold jewelry craftsmanship and high-end jewelry to be perfectly integrated again, creating elegant and fashionable masterpieces for urban ladies. The double-circle bracelet made of rare leather transcends inertial thinking and pushes the youthful Serpenti watch to a new level of artistic expression. This is the new product this time, the new bracelet is made of snake skin of non-toxic water snake, thin and flexible, very unique. The original and unique design and meticulous tanning process make the leather more pleasing, smooth, comfortable and durable.
The new product uses a 27mm stainless steel case with diamonds. After polishing, it displays smooth and plump lines. It inherits the brand’s SERPENTI series snake head case design. It has a unique amount, full recognition, and is very beautiful. The crown is inlaid with a round-cut tourmaline (a hotter gem nowadays), stylish and luxurious, which subtly interprets Bulgari’s iconic jewellery characteristics.
The burgundy sun radiation guilloché decorative dial surface, the three-dimensional bar-shaped time scales and the 6, 12 Roman numeral time scales are distributed along the side, and contrast with the central two hands. Every detail on the dial is perfectly harmonized with attractive red, showing a bright and elegant dial layout, full of beauty.
The back cover is designed with a dense bottom process. In addition to protecting the movement, customers can also carve personalized text on the back of the case to show their unique and distinguished identity. Equipped with a Calibre B033 quartz movement to ensure accurate travel time, the watch is water-resistant to 50 meters.
The red double-circle water snake leather strap is exactly the same as the dial color, showing the overall look and feel of the watch. Connected with a stainless steel pin buckle, in addition to facilitating the removal and wearing of the watch, it can also well protect the watch from the wrist, not easy to fall off, and full of reliability.
This time, the new product also supports personalized settings. Customers can choose a special APP on the brand’s multiple boutique tablet computers according to their preferences, choose their favorite case, dial and gem setting, and match their own custom wrist. table. Rose gold or stainless steel, diamond inlay, and the color of the dial design and strap, the rich combination can form 312 colorful styles, allowing each woman to define her own Serpenti-an exclusive design that always pleases you.
Summary: The classic design of the brand series, coupled with comprehensive personal customization services, makes this watch keep a unique and superior look and feel while impressing, while being diverse. Compared with other colors, the red diamond style is slightly more fashionable and elegant. Those who like this watch may wish to enter the brand store to create their own uniquely designed wrist companion. Watch price: RMB50,500 (picture / text watch home Shi Jinnan)
DeWitt has always been known for insisting on originality among the group of contemporary fine watch brands. His new Academia Night Chronographe uses a new day / night mode to time.
This new product is full of fun and as a member of the Academia Chronographe Séquentiel series, he is also extremely functional. Due to his particularly powerful official signature and his continuous seconds display window, which sets him apart from the existing chronograph group, this style will also continue to appear in the Night Chronographe series.
The Night Chronographe not only reflects the aesthetic criteria and the order of readings, but also has the additional function of reading the meter at night.
There are two versions of the dial of this watch, one is coated with white Superluminova, and the other is surprising, coated with black or nearly black Superluminova. Night Chronographe also uses precious metal decoration, while Chronographe Séquentie is a combination of rose gold, titanium and rubber.
The first design in this series is a white and rose gold case combined with rubber, a black luminous substance is printed on the minute hand track, and the minute and stopwatch. The background of the dial is black. This watch is paired with a rubber strap with 18K rose gold folding clasp.
The other case is made of 18K rose gold. White luminescent material on the dial is printed on the minute hand rails, as well as on the minutes and stopwatches. This version comes with an alligator leather strap with 18K rose gold folding clasp.
The Night Chronographe uses a self-winding mechanical movement with nearly 48 hours of energy storage. Water resistant to 50 meters.
Source: DeWitt Watches
Beijing Time: Interpreting Oriental Aesthetics – Beijing Watch Appears At Shenzhen Clock & Watch Fair 2017
In this year’s ‘China (Shenzhen) International Watch and Clock Exhibition’, Beijing Watch, as a professional brand with independent watchmaking capabilities, has brought a series of heavyweight products of this year: Qianfeng series Tuo Flywheel watches, silk language series handmade embroidered watches and other new series of watches have attracted many watch enthusiasts to stop and feel the essence of professional watchmaking. At the same time, Beijing Watch’s participation in this exhibition, from the exhibition hall to the display, from the movement design to the watch design, all engraved with the charming charm of oriental culture, and won unanimous praise: this is a modern and rich art of oriental aesthetics. Deduction of sense.
The Oriental Beauty of the Pavilion: Forbidden City Elements, Brand Totem ‘Lingyan’
The Beijing Watch Exhibition Hall uses the brand color ‘Beijing Red’ as the main color, and uses the long-distance Great Wall texture to the exterior design of the exhibition hall. Through the harmonious and blank art application, it shows the delicate beauty; from the exhibition hall design to display, The elements of the Forbidden City with a culture of 5,000 years have been used to the fullest: the experience area uses a large area of red walls to outline the temple, and the gently opened door is the Forbidden City filled with snow, and the red wall glazed tiles have become more convergent and quiet; The watch display props are in the form of a palace tower, making full use of the space beauty peculiar to architectural art, and displaying the watches in high and low levels.
Beijing Watch Exhibition Hall
Directly facing the entrance of the exhibition hall is a feather-shaped power unit. The double-layered wings rotate in the reverse direction, like the mechanical dynamics of the tourbillon when it is running. The ‘Lingyan’ tourbillon turret is placed in the middle. The weight of the feather. The inspiration for the design of this power unit is exactly from the brand totem ‘Lingyan’ of Beijing Watch. ‘Lingyan’ comes from the classics of oriental culture. It is an auspicious and mysterious image. Eastern civilization echoes.
Brand Totem ‘Lingyan’ Power Unit
The details of the exhibition hall spared no effort to show the oriental taste: the ceiling is shaped as petals, independent pieces, layered, exquisite and elegant; the wall is mainly decorated with Chinese-style checkered panes, where every cross is decorated With the splint of the Beijing watch movement, the elegant beauty of classical architecture complements the subtle beauty of the movement.
Watch display area
Experience extreme craftsmanship from zero distance
For a long time, Beijing Watch has focused on the customization of high-complex movements and high-end watches. A tourbillon movement is composed of nearly 300 parts, and the weight is only equivalent to the weight of a feather. It is extremely tested by watchmakers. ability. Beijing Watch has set up a tourbillon movement assembly experience area in the exhibition hall. Watch enthusiasts can try to assemble high-complex movements by themselves and experience the precision world of ‘watchmaker’ at zero distance.
At the same time, there is also a Su embroidery art experience area on the wall. The wall is hung with embroidery works with the theme of oriental flowers, and thin silk threads are used as decorative elements on the wall. An embroidery stretcher is placed in the middle to provide more people. A platform to experience the essence of oriental traditional female red. Su embroidery has a history of more than 2,000 years. It has a unique style with beautiful patterns, clever ideas, meticulous embroidery, and lively stitching. The Beijing watch silk language series handmade embroidery watches are using this extreme craftsmanship. Beijing Watch hopes to let more people know about Su embroidery, like Su embroidery, and inherit the oriental culture with a long history.
Suxiu Art Experience Area
Watchmaking, inheriting the spirit of professional watchmaking
During the exhibition, the silk language series handmade embroidered watches, submersible series tourbillon watches, and other new series of watches will all meet watch enthusiasts at this exhibition. This is the Beijing watch from the Basel watch exhibition Debut after returning.
The Beijing watch silk language series hand-made embroidery watch uses delicate, smooth and elegant embroidery on the dial to outline the delicate and delicate feminine beauty. Each silk language watch is handed down by the Soviet embroidery craftsmanship, and is made by hand with extremely fine silk threads and exquisite stitching. Peach blossoms can bring love opportunities to people, and are often associated with beauty. The Peach Blossom Watch in the Silk Language Series presents the beauty of ‘Peach Blossoms, Burning its Bloom’ to every woman who believes in love. This watch is also an exclusive customized watch by the emperor Gao Weiguang for the ideal girl. ; Silk language pink rose watch, with two kinds of stitches, fine stitches and fine flat stitches, carefully matched with 86 different colors of silk threads, the rose flower is praised by the world. The purple color and beauty bloom on the wrist. The throbbing of poetic, romantic love.
Silk language handmade Suxiu watch
The Qianfeng tourbillon watch is equipped with Beijing’s cardless hairspring, flying tourbillon movement, and interprets the three themes of city, tenon, and minimalism, which means ‘not fighting, moving forward with a low profile.’ This exhibition is a minimalist theme tourbillon series of Qianfeng series, which is the heaviest work of Beijing Watch this year, which means “not fighting, moving forward with a low profile”; breaking the traditional form of tourbillon and drawing inspiration from minimalist oriental aesthetics. Bringing rich layers with slender lines, this is the aesthetic proposition of Eastern aesthetics, and also belongs to modern fashion; in the seemingly simple design, there are many details to consider: the design of the arched disk surface, the special sapphire crystal structure; At the same time, the crazy horse leather strap between the matte leather and the fine wool texture is selected for the strap. In the years accompanying the wearer, it will leave different marks of use, which is also an expression of personality.
Subaru Tourbillon Watch
In addition, this time also exhibited a replica of the first watch of the “Beijing Watch”, the “Beijing Watch”, the Beihai Collection inspired by the Imperial Garden Beihai Garden and equipped with Beijing’s classic 3/4 splint movement, and A collection of watches inspired by the Inspired Collection of Independent Elegant Women.
As a professional brand with independent watchmaking capabilities, Beijing Watch focuses on the spirit of craftsmanship and artistic aesthetics, and focuses on the modern expression of oriental aesthetics. It perfectly integrates high-end watchmaking skills with cultural connotations. Beijing Watches respects and cultivates true watchmaking masters, and has largely preserved the essence of hand-made, independently produced tourbillon, tourbillon three questions, double tourbillon, three-dimensional dual-axis tourbillon, three-axis three-dimensional tourbillon, Each of the seven high-complex movements, such as the double escapement, and the long-travel time, are dedicated to the perfect passion of Beijing watch masters for sophisticated watch skills; inlay, enamel, embroidery, micro-carving, gold carving, hollowing out, fine decoration and other advanced In the watchmaking process, there are too many aesthetics unique to Beijing watches.
Along with Pioneer, Beijing Watch is willing to spend several times more time to make a real watch, making your time more precious.